Chery (Chery) History of Chery

Automobile manufacturer Chery appeared in 1997 in the city of Wuhu. Few people know that at the beginning of its development, the company was a state-owned enterprise specializing in the production of engines for cars. In 2001, the first car of the company appeared, which, in its own way, technical indicators was identical to the Seat Toledo. Over the next two years, the company's management has been negotiating to obtain a license for the production of cars based on the SEAT model range. The first model was called "Amulet". The company then receives a large order for cars from the state, which are then used as taxis. After obtaining a license from SEAT, the company produces Amulet with a sedan and liftback body. The interior of the car does not change. These models are sold quite quickly in the CIS.
In 2003, the company demonstrates its new model called QQ. By their external and internal characteristics this car was similar to Daewoo Matiz. The people call the model "sweet" and it becomes in demand. In 2005, at the car exhibition in Shanghai, the concern presents its concept "S16". The body design for the car is created by the Italians. Then comes the Jaggi model, equipped with both 1.1 and 1.3 liter engine. The retail price for the car is at the level of 10 thousand US dollars. In 2008, the QQ model is updated. It receives a signature design from the studio at Bertone.
Then sales of the new Eastar model will start, which the company practically copies from the Daewoo Magnus. After modification and a number of improvements, a modernized version appears - B11 Eastar, which clearly testified that China can also create expensive cars premium class. Then the company's first SUV appears - Tiggo, which, according to external design painfully reminiscent of the Toyota RAV4. This model was very popular due to its low cost.
When the Tiggo model appeared, Chery had already been able to sell more than 500 thousand copies of cars. The company had about 400 branches around the world. Among Chinese car manufacturers, Chery at that time ranked 3rd, this was achieved in a record time of 5 years. At the end of 2008, the company already produces 400,000 cars a year, it is actively creating new test blocks and building new workshops.
2007: The company produces its own serial turbo engines for its cars. The power of the new engines reaches 170 Horse power. In the same year, the company presents a new model A6 Coupe, mass production which was launched the following year.
The company is gaining production momentum and demonstrates a new minivan - Riich 2. It consumed a small amount of fuel and had increased safety. New models are shown at the Shanghai exhibition, where for the first time the public was shown a model - Fengyn II Coupe. She was going to the chassis of the Amulet-a. Chery has been introducing a number of new cars throughout the year - S12 and A18, the latter being a utility station wagon. It is also built on the basis of the Amulet.
In 2007, a presentation of the company's new sedan, the B21, was held in the capital of Russia, which then went into mass production. The creators focused on the reliability of the new car due to the installation of new spars. With the release of this model, the company wanted to change the attitude of the domestic buyer towards cars from the land of the rising sun. It is in 2007 that the company presents the largest number of production cars and their prototypes.
2008: Production of the new B22 starts. Then, in 2010, an upgraded version of the B23 comes out. At 22, it was presented in a hatchback body, and B23 - a coupe. The cars got quite elegant features thanks to the work of professionals from the design company Bertone. In 2009, the company releases a new Chery A13 model, which is the ideological successor of the obsolete Amulet.
Chery cars are not particularly popular in the European and American markets, since they are not perceived at all in the West. Due to their low cost in the CIS, they are very popular, and despite the existing shortcomings in some models, the demand for them does not fall.