To run a small office, it is enough register. This will simplify taxation and bookkeeping. The activity of tattooists is not taken out as a separate item, but is equated to treatment rooms. Therefore, we choose the code OKVED 96.09.– “Provision of other personal services not included in other groups”. If you plan to sell themed accessories, register also code 52.1.- "Retail trade in non-specialized stores".
A common feature of how to open your own tattoo parlor in Ukraine, Belarus, in Russia is licensing, since tattooing and tattooing are medical services. In Russia, the studio needs the following documents:
- Help from the local government permitting work in a particular premises, bought or rented;
- Permits from Rospozharnadzor and Rospotrebnadzor. The main requirements for the enterprise are the availability of a fire-fighting system, an evacuation plan, and compliance with SES standards. To properly organize work and avoid problems with the Sanitary and Epidemiological Station, read MosMU 2.1.3.001-2001 in advance;
- License for medical activities from Roszdravnadzor. It is issued within one and a half months, subject to the availability of an equipped workplace. As an option, hire a master who already has a license.
Among the prerequisites– sanitary books for employees and regular medical examinations.
To open such a business in other countries, study the recommendations of state sanitary services, documents and laws on consumer protection, consult a lawyer.
room
If you are looking for a way to set up a tattoo parlor without a license, the only option is at home. But this threatens with non-compliance with sanitary conditions and heavy fines. In this case, we are not talking about large incomes.
Choice of accommodation
It is easier to fulfill the requirements of public services if there is a specially equipped non-residential space. Good options are renting an office on the ground floor of a residential building (high-rise buildings in the "heart" of a sleeping area, any building in the city center), in a shopping center.
Before you open a tattoo parlor, for example in a small town, find the most visited place(near the hypermarket, central square, etc.) and rent an office nearby. Such establishments are still treated as some kind of underground, so choosing a cheaper place on the outskirts and in basements is risky. They are afraid to come to you.
A profitable tattoo parlor is located not only in places with good traffic, but also close to clusters of potential visitors. For example, in the same building or next to hairdressers, beauty salons, fitness clubs, gyms.
Make an eye-catching sign to grab attention, pavement signs at the entrance with a list of services and a work schedule work well. For the development of a corporate identity, the manufacture and installation of a signboard and other outdoor structures, you will need from $ 300.
Requirements for the premises
According to the SES, one workplace needs from 12 sq. m area. To open an office for one master, you will need to rent a room with an area of 25-30 square meters. m. Mandatory requirements:
- Separate entrance;
- Washable floors and walls to maintain sterility;
- Ventilation, plumbing.
Ideally, the office should be divided into two parts - a reception for visitors with a mini-shop (10 sq. M.) And a workshop (15 sq. M.) The cost of rent is about $ 350 per month, you will have to invest at least $400.
Basic services and prices
How to open a tattoo parlor and set prices for services?
The most expensive and profitable service is not drawing, but drawing together. Additional services are also needed related to piercings and the retail sale of earrings, tattoo and piercing care products.
- Tattoo - 40-50 $ for an area of 90x55 mm (the average size of a cigarette pack, this is a common way to estimate the size of the picture). Artistic tattoo session (2-3 hours) - $70-100;
- Correction of an old drawing - $ 80 / session;
- Tattoo (permanent makeup) – $75-200 depending on the type (tattoo of eyebrows, lips, etc.);
- Temporary henna drawing - from $ 10-12;
- Piercing - $ 8-40. The cheapest service is earlobe piercing. Ear tunnels, cheek and eyebrow piercings cost under $30-40;
- Laser reduction of a pattern from the body - $ 10 / square centimeter.
Tattoo parlor equipment
How to open your own tattoo parlor, and what is needed for this? In the tattoo parlor, in addition to specialized equipment, it is necessary to purchase office equipment, equip a place for the artist to work on creating sketches and a waiting area for customers.
Equipment for the master, appliances, furniture
- Laser device for reducing drawings - $ 2500-5000. Well-known manufacturers - Lasertech, ND YAG LAZER;
- Armchair with adjustable height, tilt, armrests - $ 250-300. Inexpensive models used in beauty parlors are offered by Wendermann, Relax, SP Lux, COMFORT, Queen;
- tattoo machine(2 pcs.) - $ 370-400. Verge, Vlad Blad, WTE, Storm;
- Pedal for a typewriter - $ 40;
- tattoo machine(permanent makeup machine) – $500-1000. Bella, Perfect Contour, Biomaser;
- Autoclave for storing tools - $ 250-350. Black Cat, DMETEC, Tau Steril, Kasimov Instrument Plant;
- Irradiator for disinfection of the premises - $ 50-60. Armed, Azov;
- LED lamp– up to 15 $;
- table for tools - $ 50-70. Hairway, Image Master, Lemi;
- A computer— $450. HP, Lenovo, Asus;
- laser color printer-300$. Canon, Pixma, HP;
- Sofa for clients, a desk and two chairs - $200. "Smart Sofas", Rival, Laguna, VISI.
Expendable materials
Before you open a tattoo parlor, you should purchase consumables for a month or two in advance:
- Needle set for tattooing (50 pieces) - $ 15. Verge, Round Liner, Magnum;
- Tattoo needles(50 pcs.) - $ 25. Easy Click, Biomaser, Bella, Dragon, Goochie;
- Dye– at least 10 colors. One tube of 20 ml costs $ 2.5. To get started, we buy 5 tubes of each color, only $ 125. Brands - Tattoo Ink, Intenze, Millennium Mom's, Tony Polito;
- mehendi paint for temporary drawings (20 tubes) - $ 40-45. Irisk, Satrang, Shelly;
- Piercing needles, clips, needle-earrings - $ 15-20;
- Other little things, like shoe covers, disposable gloves, disinfectants - $ 60.
To start such a business from scratch, you will need about 7 thousand dollars for equipment and supplies.
Staff
A good master prefers to organize his enterprise, but not everyone has the means to do so. Therefore, a valuable artist can be interested in a high percentage of the order fulfillment (from 50%) and a constant large amount of work.
Costs and profits
How to correctly calculate costs and future profits? opening a studio, capital costs include registration procedures, rental of premises for six months, its repair and decoration, purchase of equipment, furniture and consumables, production of a sign, website development and advertising. Total about 17-18 thousand dollars. Monthly expenses - 700-800 $.
Startup monthly income- in the region of 5-6 thousand dollars (including the accessories store), net profit after payments to the master - 2000-2500 $.
This is an instruction on how you can open your own tattoo parlor and pay back in less than a year. Create a whole brand and corporate identity from the studio. Tattoos are in fashion, which means that the studio must also be fashionable and popular, then the income will grow every month.
Body tattooing can be a very lucrative business. However, it has a number of significant features that do not allow anyone to do this business. The appearance of the desire to create tattoos on a paid basis does not mean anything. You have to deal with real people. If a novice artist has no experience, then rather unpleasant consequences can await him when he meets his first client.
You should be aware of the full responsibility. An unsuccessful tattoo is not so easy to score with another, and each tattoo removal, even with the most modern methods, changes the structure of the skin. Therefore, you can think about transferring your passion to a commercial track only after gaining some experience. Buying it is not so easy. It is unlikely that someone will entrust their body to a beginner. You will have to look for the appropriate companies and be a member of certain teams. No need to hope that even the most devoted friends will become the first customers.
The second feature is that tattooing in Russia has already become an official activity that requires licensing. Therefore, all tattoo parlors in our country work as a kind of treatment rooms.
Registering a legal entity
If no difficulties stop you, then you can think about what you need to open a tattoo parlor, in particular about registering a legal entity. It is equally appropriate to register an LLC or an individual entrepreneur. At this point, you need to take a very balanced approach to the issues of the upcoming practice. It will be necessary to license the activity in any case, except for this, for the main types of services, You will also need a medical degree. It should be held by the manager and practitioners.
For tattooing, it is enough to have a secondary medical education, but the procedure can be carried out only after examination by a cosmetologist or dermatologist. If he is not in the state of the company, then the issuance of a license may be refused. IP enjoys a small indulgence. It is enough to refer those who wish to a practicing doctor and apply tattoos after the clients bring a certificate stating that the specialist has not identified any contraindications.
What is the maximum probation period?
All other registration steps will be exactly the same as those that businessmen do when organizing any medical office or salon. You will have to open a bank account, create and register a seal in the MCI, issue forms and cash registers at the tax office.
When choosing OKVED codes, do not forget that the commercial success of the future enterprise largely depends on an integrated approach. It is quite possible that the ability not only to apply tattoos, but also to sell some goods, for example, fashion ones, will come in handy.
What documents are needed?
To carry out practical activities, you will need:
- documents confirming the registration of a legal entity;
- permission from Rospotrebnadzor;
- documents from the local administration, SES and the Ministry of Emergency Situations confirming the possibility of tattooing in the premises chosen by the entrepreneur, as well as documents on the lease of real estate;
- production control plan;
- medical license.
The last document in Russia is issued by Roszdravnadzor, where you need to apply and attach a package of necessary documents to it. The license is issued within 45 days from the date of application.
We should not forget that all employees must receive medical books and undergo examinations in accordance with the regulations established for the personnel of all treatment and beauty rooms.
Choose a room
Tattooing is a special business. You should not go the same way as they go when creating offices of dentists or narcologists. The closer your salon will be to any establishments that provide some kind of similar services, the better. Spas, fitness centers and even ordinary hairdressers are great.
Typically, tattoo parlors are located in rooms with a total area of only 30-40 square meters. This is quite enough to accommodate everything you need.
The room must have all the infrastructure and have connections to all necessary communications. Otherwise, it will not be possible to obtain permission from the SES, which will be required to start work.
Purchase of equipment and start of activity
The tattoo parlor can provide the following services:
- tattooing;
- tattoo removal;
- piercing and various decorative body modifications;
- sales of related products.
To open a tattoo parlor, it is enough to collect about 300 thousand rubles. About 60-80 thousand will be spent on the purchase of equipment, the rest on the rental of premises, the purchase of furniture and similar expenses. It is quite possible that in Moscow this amount will not work, but in an average regional city it is quite realistic. It should also be taken into account that consumable prices can be quite high. One set of needles can cost 600-700 rubles. Tube of paint - around 800, and for a package of flash sets (sketches of tattoos) you may need to pay about 30 thousand rubles.
The only good news is that investments are justified quickly enough. Usually one visit to the salon costs the client in an amount that starts at 3-4 thousand rubles. With an increase in the area of the tattoo and the need to perform some kind of exclusive work, the client's costs increase significantly.
The only question is how to get the very first visitors. In addition to locating the salon in places with high traffic of people who may be eager to get a tattoo, advertising also helps. It is especially relevant in the first months of work, when you still do not have to rely on word of mouth. And this means that in addition to the start-up capital mentioned above, you need to add an investment in the profitable positioning of your business.
Practice Features
An employee of a tattoo and piercing salon is a person who operates at the intersection of two areas: fine arts and medicine. So, most of the courses and trainings for improving skills provide that you need to be able to draw in order to apply tattoos.
By the way, in this case, you can save quite a lot. No need to buy ready-made sketches. And the business itself is much more successful, because it is possible to realize the original desires of customers. State supervisory and control authorities are primarily interested in the medical component process.
It is possible to speak of serious commercial prosperity only if a balance is maintained between the practice of cosmetology and the special fine arts. Usually the income of a small tattoo parlor or a private specialist starts from 3-4 thousand dollars. Over time, this figure increases significantly.
We should not just forget that attempts to circumvent some government requirements or non-compliance with sanitary standards can lead to huge fines, confiscation of the production base and loss of one's place in the market.
One of the types of services - tattoo removal - is discussed in the video below.
- What can you earn?
- Room selection
- Paperwork, business requirements
- Business payback
A tattoo parlor is a profitable business, both in a small town and in a metropolis. This is due to a significant liberalization of morals, due to which interest in body drawings has grown hundreds of times. The target audience has also expanded, today the tattoo parlor is visited not only by young people, but also by those who have moved into the category of "maturity" - the age of 50-60 years. The high demand for tattoos leads to high profitability of the business. Opening it will not require serious investments, but it is important to have developed imaginative thinking and drawing abilities. Next, we will tell you how to open a tattoo parlor from scratch, how much it costs and what documents you need to prepare.
What can you earn?
What is required to organize a profitable business, where to start? Immediately you need to take a course, the cost of which starts from 70,000 rubles or approximately $ 1,000. Its duration is 1 month. The ability to draw will be a good help. Professional courses teach not only the secrets of tattooing, but also how to open a salon and promote it.
Effective marketing moves are:
- organization of exhibitions of his works, a kind of presentation of the portfolio of the master, advertising his art;
- organization of master classes for beginners;
- dumping actions - lowering the cost of work.
To increase the level of income and expand the client base, the following services can be provided in parallel with tattooing:
- Do a piercing.
- Make a tattoo of lips, eyebrows, eyelids.
- Do body art. This fashionable trend in art is very much in demand. You can make good money preparing models for various events and exhibitions. To do this, you can allocate, open a separate small studio.
Actually, only 2 points - holding master classes can bring impressive profits. The skill level of the owner of the tattoo parlor plays a fundamental role here. A good income will be provided by the service of drawing pictures from the body. A special laser installation costs from 5,100,000 to 11,500,000 rubles, or 50,000–180,000 dollars. The cost of processing 1 cm 2 of leather is 6,500 rubles or $ 100, which, combined with high demand, will quickly recoup the costs.
May be of interest: We open the point of issue of orders of the online store
Many tattoo gurus believe that extra services will ruin the business, as the tattoo parlor is a cult territory focused on inking beautiful images on the body. But whether it will be beneficial to open additional areas of activity, everyone decides on an individual basis. Here the opinion of professionals is not a dogma.
Room selection
How much does it cost to open a tattoo parlor? There are several options here:
- Work from home privately, without a license. This will require 60,000 rubles for the purchase of a set of professional equipment. Those who do not know how to draw will need a flesh-set, its cost starts from 30,000 rubles.
- Open a small office. Here the size of the required investment will increase to 300,000 rubles. In addition to equipment for tattooing, you will need to purchase furniture, possibly redecorating, as well as paying rent.
- A full-fledged tattoo parlor for 3 workplaces with an area of 100m2. To open such a business, you will need 3,200,000 rubles or $50,000. The price includes a major overhaul of the premises, the purchase of equipment, furniture and consumables. This is a cost calculation for organizing a business in large cities with a population of more than 1,000,000 people.
The best places for tattoo parlors are the premises where dental offices used to be. They meet sanitary and hygienic requirements, which allows you to save on repairs and re-equipment, open a business in a short time.
Paperwork, business requirements
The regulatory framework in the case of a tattoo parlor is not unambiguous. There is no special OKVED code for registering such a business; it is equivalent to treatment rooms and laboratories. Accordingly, the salon can be registered under the code
- 90 – “Medical and other services”.
Employees must have relevant documents - sanitary books, which confirm the absence of venereal, infectious diseases, including tuberculosis. This implies passing tests to a bacteriological laboratory and undergoing an examination by doctors, based on the results of which the therapist makes a general conclusion with a mark in the book. This procedure must be carried out at least once a year.
May be of interest: Guide to opening a language school
At the same time, the owner and employees of the tattoo parlor do not need to have a medical education, other licenses, permits. It is enough to have a document confirming the completion of training in the profile direction (tattooing courses) lasting at least 144 hours.
Tattoo parlors and salons are often subject to inspections by the SES. What is needed so that the opening is not overshadowed by regulations, and possibly closing the business? Compliance with GOST 55700 standards will help to avoid comments and fines.
Business payback
It is worth opening a tattoo parlor because of the high level of profitability - 30%. On average, each client leaves $ 100 with the master. This is the cost of drawing a pattern, the area of which is equal to the area of \u200b\u200bthe front surface of a pack of cigarettes (official measurement). The profit of the promoted salon is 3,000–10,000 dollars. This indicator is influenced by seasons - in spring and summer, the client is more than in winter and autumn. Therefore, it is better to open a business in anticipation of the seasonal demand for tattoos.
Download tattoo parlor business plan you can with our partners. The quality of calculations is guaranteed!
So we looked at how to open a tattoo parlor from scratch and how much it costs in 2019. We hope the information provided was useful to you!
- How to get a small business loan
- How to open a tanning studio from scratch
- How to build a successful career for a woman
Capital investments: from 270,000 rubles
Payback period: from 24 months
The art of tattooing has been around for hundreds of years.
But only in recent decades the question how to open your own tattoo parlor, began to be interested in people far from this sphere.
After all, if earlier such services were provided mainly to creative people, musicians, informal people, now all categories of the population have a demand for them.
Even a modest office worker under a white shirt can hide large full-color tattoos.
And if there is a dispute, then there is a proposal.
Tattoos have become a kind of fashion accessories.
And in this fashion enterprising people can make money.
This article guide will tell you about it in detail.
Analysis of the current situation in the tattoo industry
In Russia, the sphere of tattoo services is gaining strength and becoming more extensive every year. Professionalism and skill levels are growing with demand.
And it’s no longer enough just to get a tattoo to stay afloat. They need to be done well.
The audience of salons is also changing. Instead of brutal male rockers, girls and even pensioners began to appear more often in front of the masters.
The level of solvency of customers has also changed. Now the majority is ready to pay above the average price, if they are sure that they will get the best quality, and all the documents at the salon are in order.
Although competition with home craftsmen still exists.
People who want to receive services as cheaply as possible, or even for free, will never be lost.
But it is worth noting that there are a number of craftsmen who work at home, but at the same time they do quality work.
Therefore, one should not forget about such competition.
A person from the outside may think that a tattoo parlor is unprofitable due to the fact that their audience is still limited.
And the place on the body for tattoos is not endless.
However, statistics claim that at least 10-15% of visitors return to salons for new tattoos if the working conditions and the master suit them.
We must not forget that at least 70-90% of the tattoo in the future will require correction, even after 7-10 years.
So in addition to those who do "from scratch", already "experienced" people will come to you.
Who is a potential visitor to tattoo parlors?
Interesting fact:
The most tattooed man in the world lives on the Isle of Skye in Scotland. 99.9% of the surface of his skin is covered with a tattoo that repeats the pattern of a leopard skin. The only parts of his body not covered by a tattoo were between his toes and inside his ears.
The main guide in how to open a tattoo parlor is the idea of \u200b\u200bthe main visitors.
After all, the opinion about those who usually get tattoos is very outdated.
Indeed, the passion for tattoos has become literally rampant and it is already more difficult to draw up a clear portrait of the average client of the tau salon.
If only because each service will have its own demand:
- Permanent makeup is done by women aged 25-45.
At the same time, they are characterized by an average and above average level of prosperity. - Large tattoos are made mainly by men aged 27-45 with a high income (after all, a quality tattoo is expensive).
- It is believed that men come to tattoo parlors more often.
It is, but women are not far behind.
Of the total number of clients, their "percentage" can reach 55-65.
How to open a tattoo parlor: choosing a room
The first thing to understand when choosing a room for a tattoo parlor is finding the right artists.
Clients are ready to go to a specific chosen master not just from different parts of the city.
And sometimes even from different parts of the country!
So it is the selection of personnel that sets the tone.
But this does not mean that it is enough to rent a shack on the outskirts and wait for profit.
In order for the tattoo parlor to attract people not only with the professionalism of the workers and, in general, you deserve only the best reputation, you should adhere to the following points:
- it is advantageous to be located near places of active movement of human flows;
- you need to choose the territory so that it is possible to hang a noticeable sign and install outdoor advertising nearby;
- more comfort and trust of visitors deserves a tattoo parlor, consisting of more than one room - accommodation in the same hall and masters, and the administrator may be convenient for you, but still undignified;
- visitors expect to see a more or less atmospheric institution, so collections of sketches on the walls, themed music and figurines will be an additional plus;
- do not forget that a tattoo parlor is a place for the provision of services for which sterility and compliance with all sanitary and hygienic standards are important;
- the rule of good form would be to equip a small area for guests - put a sofa, coffee table, hang a TV;
- it is not necessary to chase for accommodation in the center, especially since rent on the outskirts is cheaper - but still the central part of the city is more prestigious and more convenient for most customers;
- it is important to take into account the requirements for the most internal equipment in order to obtain permits - each master must have a certain area of \u200b\u200bthe workplace; you also need to have running water, sewerage, and the walls and floor are washable.
What do you need to open a tattoo parlor from advertising techniques?
Due to the rather active competition in the tattoo industry, it is imperative to launch an advertising campaign for a new institution.
You should not save money on this, because the number of your customers and future success in general depend on the investment.
There are several options for promoting a tattoo parlor:
Creation of a high-quality website, as well as publics in popular social networks.
Especially good recognition of the "brand" is increased by publications on the Instagram page.
Bright and original photos of tattoos invariably attract attention.
Be sure to place information about the tattoo parlor in city directories and portals.
But at the same time, it is imperative to set the appropriate targeting, since most of the VK audience are schoolchildren (insolvent).
Do a good job and the flow of customers will gradually grow.
We are looking for employees to open a tattoo parlor
Of course, the main employee is a master tattoo artist.
The documents he needs are a health book and a certificate of completion of tattoo courses (optional). It often happens that the business organizer is a master.
In this case, it is enough to hire a few more assistants in the state:
The administrator receives calls, keeps records, meets guests.
In some salons, they also provide pre-consultation.
Some masters try to fulfill this role themselves.
But rarely will a client be happy if his tattoo artist is constantly distracted by calls.
And for the master himself, this is an extra discomfort.
The cleaner and security can be outsourced by the hour.
It makes sense to install an alarm in the salon, especially if you bought tattoo removal equipment.
How much does it cost to open your own tattoo parlor?
Opening a tattoo parlor is not the most affordable business.Nevertheless, aspiring entrepreneurs have the opportunity to experiment with the scale of their business.
And if you start with a small project with one workplace of a tattoo artist, it is quite possible to get by with relatively small expenses.
How much start-up capital is needed to open a tattoo parlor?
How much money should I invest in a tattoo parlor monthly?
In addition to the contribution of funds to the opening of the salon, the owner needs to invest a certain amount in his business every month.
What additional services to introduce into your tattoo parlor?
The list of basic services of tattoo parlors includes the following procedures:
- creation of new tattoos;
- development of individual sketches;
- cover-up and correction of old tattoos.
But this list can and should be supplemented with other services.
This will allow you to reach a wider audience, compensate for lost money during periods of "stagnation" and simply increase income.
The list of additional services is usually included in the interests of those people who come for tattoos - their tastes are about the same.
Which ones can you bring into your salon?
The most popular related direction for a tattoo parlor.
For this work, you need to hire a separate master who will have the appropriate education.
Removal of tattoos.
Also a popular direction, but not so common due to the high cost of equipment.
However, the service itself is in high demand.
And if you have the opportunity to buy a laser to remove a tattoo in your salon, you should do it.
Original hairstyles.
Visitors to tattoo parlors are often partial to unusual haircuts and other experiments with hair.
This may include weaving dreadlocks, afrokos, shaving temples, dyeing in extreme colors.
Often, tattoo parlors, whose name has become a separate brand, begin to sell products for tattoo artists.
It can be little things like needles and gloves, or it can be author's typewriters.
The range will depend entirely on the discretion of the owner.
If you could find a real professional in the tattoo industry in your salon, he can give lessons for everyone.
Each salon can set its own price.
But as a rule, the course costs a beginner $200-300.
However, training is also possible with subsequent employment in the same salon, and in this case, the conditions may differ.
His experience in starting and running a tattoo business
shares a young but already seasoned entrepreneur
in the next video:
Payback of a tattoo parlor
Some aspiring entrepreneurs do not expect the tattoo industry to have a distinct seasonality.
In many sources you will find information that in the summer there is a sharp increase in demand for small tattoos.
Actually it is not.
The growth in popularity for small tattoos in the hot season can only be observed if we are talking about henna painting.
But usually for such an occupation they set up a workplace for one master right in the middle of the embankments or beaches of resort towns.
For normal and serious tattoo parlors, the situation is different.
You need to know that the total number of tattoos made after the beginning to the middle of May will begin to decline. And even more so, the demand for large tattoos will fall.
There are several reasons for this.
The most basic is the need to hide a fresh tattoo from the sun, baths, pools, the sea, and even increased sweating for 7-10 days.
As you know, in the summer it is almost impossible to do this.
A smart entrepreneur will definitely take this into account and find how to compensate for the downtime.
Sometimes you need to put more emphasis on additional services.
And in some situations, it even makes sense to arrange a long vacation.
At this time, masters can take courses to improve their skills, travel to tattoo festivals to advertise their salon, and so on.
Taking into account all the factors that are interested in how to open a tattoo parlor, the question of the payback and profitability of the project is worrying.
Statistically, the enterprise will pay for itself in 2-3 years.
The level of profitability in this case reaches 30%.
A tattoo parlor is not an area that gives instant profit. But in general, this business is considered profitable.
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